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Jeff Bezos is bringing the dead back to life
In 2014, Jeff Bezos announced a new piece of tech that shocked the world. People were calling it the most dangerous threat to privacy since the webcam. The device, named Echo, was the world’s first virtual assistant in a speaker.
But because of 2 problems, Amazon wasn’t able to break a million sales in its first year.
Users said Alexa was both useless and creepy. So over the next few years, Alexa’s AI went from one hundred to one hundred thousand skills. This solved problem 1, but Jeff still needed to solve problem 2.
So Jeff put together a plan.
The original plan was harmless. Amazon would train Alexa to mimic celebrities like Samuel L Jackson. But Amazon’s just announced a change in plan.
And some say this crosses the line.
Amazon’s new goal is to “make the memories last” after “so many of us lost someone we love”. So Amazon is developing a system to let Alexa mimic any voice after hearing less than a minute of audio.
And in doing so,